Reader Survey Results

Oct 29, 2018

Back in August I invited you to complete a reader survey and boy did you deliver! The GYPO community is truly the highlight of this experience for me and it has been so amazing to read through your responses, get to know you a little better, and hear what you really think about Get Your Pretty On.

This information and feedback helps me and my team make GYPO a better resource for you. Our mission is to be the ‘go-to resource for inclusive fashion inspiration and lifestyle advice’ and we can’t complete that mission if we don’t know who you are and what is going on in your daily life.

So, thank you. Not only for the time you took out of your busy day to answer the survey, but for the candor of your responses. You truly are the best! Let’s dive in to the results of the survey.

Who You Are

Most of you fall into the 45-54 age bracket with the 35-44 and 55-64 age brackets nearly tied.

84% wear regular size apparel and 10% are wearing plus size. 20% of you wear petite fit and 11% are shopping for tall fit clothes.

36% of respondents are SAHMs while 48% of you work outside the home. 18% of you work from home and 12% are retired.

You + GYPO

65% of you have been reading Get Your Pretty On for a year or more. Thank you!

13% of you just started reading GYPO in the last 6 months. Welcome!

65% of you are keeping up with GYPO social media on Facebook and 54% are showing us love over on Instagram. Our Pinterest account has 32% of you pinning away. (Did you know over 1 million people check us out on Pinterest every month?)

18% of you aren’t following us at all on social media. Ouch! What are you waiting for? You’re missing out on lots of giveaways, inspiration, and live videos. We’d love to have you join the fun! Find us on Facebook, Instagram and Pinterest.

Your favorite posts on GYPO are the Style Your Budget series as well as the oldie but goodie posts from The Pretty Fix. If you are looking for fresh trends to try I share a Tuesday Trend Watch post every week in our Pretties Facebook group. You can request to join that group HERE. It’s a lot of fun!

As for what you’d like to see more of on GYPO – the top two responses are polar opposites! More SAHM outfits and more work wear style looks. How funny is that?

Since leaving corporate America, I don’t really do work wear anymore but I’m happy to add in a feature here and there for those of you who do. Also, work wear is always one of our popular seasonal Style Challenges® capsule wardrobe builders. You can check them out and sign up for one HERE.

Your Feedback

I asked what you’d like to see more of on GYPO and once again you came back to me with work wear looks as the top response. It’s clear that many of you are working outside the home and looking for more inspiration in this area. While I try to “keep it real” around here and show you what I’m actually wearing in real life, I’ll keep this feedback in mind for a special seasonal work wear feature.

You also want to read more about budget friendly style and outfit formulas and tutorials. Posts that don’t just showcase an outfit but breakdown in detail why an outfit works. Small, actionable steps you can do to replicate the look for yourself. I have some fun plans to provide this information for you going forward so keep an eye out for future outfit posts.

Your Goals

The common thread in these answers cannot be overlooked. Ultimately, they all boil down to inner peace and happiness. Things like figuring out being an empty nester (right there with you!) or how to spend your retirement; organizing and minimizing your home/life; finding direction in your life; raising happy, successful children; and mental and physical happiness and health. You wish you had more ‘me’ time, time for family and friends which was tied with reading, as well as time for exercising and being active.

If you haven’t caught any of my daily live Coffee Chats yet, I highly recommend checking them out. You can catch past episodes on Facebook or by subscribing to my Youtube channel. These are exactly the types of topics I’ve been tackling. Many women have also found inspiration and a framework for making changes through doing my Rediscover Me 28 day challenge.

Your Struggles

You were so very honest and open about sharing your struggles with me. The interesting thing to note is that for the most part, we are all struggling with the same types of things. Keeping our homes clean, organized, and decluttered topped the list while making time for healthy eating and meal planning came in second. Many of you are struggling with your mental and physical health. A common response within that was that you deal with anxiety. If you haven’t already heard it, I highly recommend Episode 26: The Truth About Anxiety and Episode 101: The Truth About Anxiety Part 2 from the Sorta Awesome podcast. I also have some Coffee Chats planned around anxiety and depression, two things which I’ve struggled with personally but haven’t shared much publicly.

Your responses to what style and beauty challenges you face isn’t so much style and beauty itself, but that you don’t feel confident in the choices you are making. From finding the right fit, colors, or flattering pieces to lacking an overall confidence in your appearance.

In this case, you’ve definitely come to the right place! From free resources like the Pretties Facebook group community to online personal styling services through Style Challenges by GYPO, I’m here to help you feel confident in your style and beauty choices. My goal is to make all of this as easy as possible, to break it down into actionable, easy to implement steps and to make it work for any budget. No matter what Style Challenge program you sign up for, they all come loaded with resources like figuring out what colors are most flattering for you and learning how to dress your body shape.

Sharing The Love

Aside from GYPO, the blog you love to read is Modern Mrs. Darcy. This is a new blog to me but as an avid reader I’m excited to dig in! Thank you so much for sharing.

Are you surprised by these results?
Do you share similar goals and struggles?
Let me know in the comments.